We Identify the Top 7 Franchise SEO Agencies to Increase Leads and Expand Locations

Quick summary

We reviewed the top franchise SEO agencies to help multi-location businesses enhance their online visibility and drive more traffic. From Embarque to Thrive Agency and Smartsites, these agencies offer tailored SEO strategies, local optimization, and comprehensive reporting needed to grow your franchise’s presence.  

Struggling to find the right SEO agency to grow your franchise? 

Managing multiple franchise locations is tough enough without worrying whether potential customers can even find you online. You may have tried running ads, posting on social media, or optimizing your local listings, but traffic remains slow, and new leads aren’t coming in consistently. 

For franchise owners, this isn’t just frustrating; it directly affects revenue and the growth of each location. That’s where a specialized franchise SEO agency can make a real difference. 

In this Embarque article, we are going to highlight the top SEO agencies that have proven results in increasing leads, boosting search rankings, and helping franchises grow efficiently.

But first…

Why listen to us? 

At Embarque, we’ve helped over 200 brands grow their online presence through scalable, data-driven SEO strategies. From helping a marketing agency manage SEO for 12 clients in 5 months to tripling traffic for a local law firm, our experience spans multi-location and service-based businesses, just like franchises. This gives us the insight needed to identify the most effective SEO partners for growing your franchise network and driving consistent leads.

What is a franchise SEO agency?

A franchise SEO agency specializes in helping multi-location businesses improve their visibility across search engines. Unlike a standard SEO agency that focuses on a single brand or website, a franchise SEO agency develops strategies that work on both the corporate and local levels. This ensures each franchise location ranks well in its specific area while maintaining a unified brand presence.

Their goal is simple: to attract more local customers, drive steady leads across all locations, and support long-term growth, whether your franchise has five branches or five hundred.

Why hire a franchise SEO agency?  

Consistent visibility across all locations

Managing SEO for multiple franchise locations is complex; each one needs to rank locally while maintaining brand consistency. A franchise SEO agency ensures every location is optimized for its region, helping your business dominate local search results and attract customers from every area you serve.

See our guide to SEO content localization: definition, tips & strategies.

Scalable SEO strategies that grow with you

As your franchise expands, your SEO strategy needs to scale seamlessly. Franchise SEO agencies use systems and frameworks designed for multi-location growth. At Embarque, for instance, we’ve helped businesses manage SEO across multiple entities, rolling out strategies that deliver fast, measurable results without sacrificing quality or brand cohesion.

Data-driven insights to increase leads and ROI

Franchise SEO isn’t just about rankings; it’s about turning local searches into leads. Specialized agencies track performance across all locations, identify what’s working, and continuously refine campaigns to maximize ROI.

Our list of the top franchise SEO companies to consider  

Here's a quick overview of the agencies reviewed in this article: 

Leading our list is Embarque, a results-driven SEO agency known for helping multi-location and franchise businesses grow through scalable, data-backed strategies. At Embarque, we combine local SEO expertise with content systems that strengthen both brand consistency and local visibility. Our approach focuses on more than just rankings; we aim to turn increased visibility into qualified leads and measurable revenue growth for every franchise location.

Services

• Local SEO optimization for each franchise location to improve visibility in nearby searches
• Scalable content creation that maintains brand consistency across all locations
• Google Business Profile setup and management for stronger local presence
• Technical SEO audits to ensure site health and smooth performance across multiple pages
• Data-driven keyword targeting to capture local and national search intent
• Link-building strategies that strengthen domain authority and local credibility
• Performance tracking and reporting to measure ROI and guide ongoing improvements

Key results

• Boosted Elephas organic traffic by 3,000% to 16,100 monthly visits in 3 months
• Grew SignHouse from zero to 60,000 monthly organic visits in 6 months
• Achieved 1,600% year-on-year revenue growth for MentorCruise
• Achieved 9.6 million yearly organic visits for Flick within 12 months

Thrive Internet Marketing Agency is a full-service digital marketing firm that helps franchises boost local visibility and attract high-intent customers. With tailored SEO strategies built for long-term success, Thrive ensures every location ranks competitively in its market, driving qualified traffic, improving conversions, and supporting steady, scalable growth across your entire franchise network.

Services

• Hyper-local SEO to boost visibility and foot traffic through local keywords and Google Business optimization
• Technical SEO to fix site issues, improve load times, and enhance crawl performance
• Link building through guest posts, directories, and partnerships to strengthen authority
• Reputation management to encourage positive reviews and build local trust
• Content marketing that positions each franchise as a trusted industry voice
• AI SEO to improve visibility in AI-powered search results and local queries
• Multi-location reporting with real-time insights into franchise-wide performance

Key results

• Increased monthly leads by 122% for a multi-location orthopedic practice group
• Boosted organic conversion by 132% for a multi-location residential foundation repair company
• Achieved a 191% increase in monthly leads for a multiple-location dermatology practice group
• Achieved 97% increase in online leads for Longhorn Investments

Egochi specializes in franchise SEO, delivering tailored strategies that help multi-location businesses dominate both local and national search results. Their approach combines local SEO, optimized Google Business Profiles, and strong technical foundations to boost visibility and lead generation. By aligning every location under one cohesive strategy, Egochi drives consistent growth and brand recognition across your entire franchise network. 

Services

• Website SEO audits to uncover technical and optimization issues across all franchise sites
• Local SEO for each location, including optimized Google Business Profiles
• Creation and optimization of location-specific landing pages for every branch
• Keyword strategy that balances local intent with overall brand goals
• On-page SEO to improve performance and prevent duplicate content issues
• Content marketing that builds authority and local relevance for each franchise
• Reputation management to strengthen trust and maintain a positive online image

Key results

• Helped Pioneer Woman achieve 250% increase in leads
• Helped Microsoft Teams see a lead generation increase of 300%
• Generated 2.5M+ organic monthly traffic for Brilliant Earth
• Helped Redbubble maintain a steady flow of 10M organic visitors per month

SEO.com (powered by the team at WebFX) delivers data-driven SEO strategies built for multi-location and franchise growth. Their franchise-focused team uses AI-powered tools to enhance local rankings, drive targeted traffic, and improve conversions. With ongoing keyword optimization, technical SEO, and on-page enhancements, SEO.com ensures every location stays visible, consistent, and positioned for long-term, measurable success across your entire franchise network.

Services

• Multi-location SEO to help every franchise branch get found online
• Local SEO and Google Business optimization to drive nearby customers
• Citation management to keep business details accurate across all directories
• Technical SEO audits to fix issues affecting network-wide rankings
• Content marketing to boost brand authority and local relevance
• OmniSEO strategies to improve visibility across Google and AI-driven search
• Reporting tools to track performance and results across all locations

Key results

• Increased organic revenue by 260% for KOA
• Achieved a 131% increase in leads for Hydroworx
• Helped All Pro Trailer Superstore generate 600% more leads
• Helped ABWE International attract 248% more applications

SmartSites is a premier SEO agency dedicated to supercharging multi-location businesses. Their customized SEO strategies focus on boosting visibility, driving traffic, and improving conversions across all franchise locations. With expertise in local SEO and a data-driven approach, SmartSites helps franchises optimize their online presence, enhance brand authority, and achieve sustainable growth. 

Services

• Tailored SEO strategies aligned with your franchise’s goals and growth plans
• Local SEO to connect each location with its surrounding community
• Multi-location marketing to coordinate campaigns across all branches
• Creation and optimization of localized landing pages for every franchise
• Google Business Profile management for consistent local visibility
• Citation building to maintain accurate business information online
• Content and link strategies that engage and attract local audiences

Key results

• Grew Discount Vape Pen’s site traffic by 81% 
• Increased Fitness Kid Corp’s conversions by 350%
• Raised Hat Heaven’s sales revenue by 1,481%
• Achieved 1057% increase in organic search traffic for AGA Truck Parts

SEOteric is a digital marketing agency specializing in franchise SEO, focusing on enhancing local visibility and driving traffic for multi-location businesses. They provide tailored SEO strategies for each franchise location, ensuring unique, relevant, and effective campaigns. With expertise in content development, local SEO, Google My Business optimization, and citation building, SEOteric helps franchises grow their online presence and achieve higher rankings. 

Services

• Optimization of individual location pages for better local relevance
• Management of accurate local citations and backlinks for each franchise
• Google Business Profile optimization and upkeep for every location
• Creation of localized content tailored to each franchise’s market
• Technical SEO with schema and structured data for better visibility
• Location-based analytics dashboards to track individual performance
• Local SEO management for higher rankings in Maps and organic search

Key results

• Achieved a 15X increase in organic SEO traffic for Kaizen Auto Care across 40+ locations
• Enhanced SEO conversions by 12X for Your Pie Franchising's 70+ locations
• Achieved 15% increase in organic SEO traffic for World Bank via CGAP

Click Click Media specializes in helping franchises grow from the headquarters down to every local branch. Their data-driven SEO strategies boost both national visibility and local rankings, ensuring every location performs at its best. With scalable systems and personalized tactics, they help franchises strengthen brand presence, attract local customers, and achieve measurable, long-term growth.

Services

• SEO audits and strategies tailored to franchise networks
• National and local keyword research to balance brand and location goals
• Local landing page creation and optimization for each franchise branch
• Technical SEO improvements for site speed, mobile, and indexing control
• Google Business Profile management for all franchise locations
• Local citation building and NAP consistency across directories
• Custom reporting with local attribution and performance insights

Key results

• Achieved 171.74% increase in revenue from organic search for Zebra Home
• Generated 900% increase in monthly leads for Pro-Cut Tree Services
• Boosted conversion rates by 237% for Hi-Craft Home Improvements
• Grew Motiv8sports from 3 to 31 locations

What does it cost to hire a franchise SEO agency?

On average, hiring a franchise SEO agency costs between $2,000 and $20,000+ per month, depending on the number of locations, competition, and campaign scope. Smaller franchises may need foundational SEO work, while larger networks often require advanced, ongoing optimization across multiple regions. 

Here’s a quick breakdown of typical packages:

Not sure which franchise SEO package gives you the best return? Use our free SEO ROI Calculator to estimate your potential traffic, leads, and revenue before investing.

At Embarque, our standard SEO pricing starts at $1,499/month and can be fully tailored for franchises and multi-location businesses. Each plan is built to deliver measurable growth and exceptional ROI. No hidden fees, no long-term lock-ins. 

Every package includes a dedicated account manager, transparent reporting, and strategy calls to keep your campaign aligned with your goals. Get enterprise-level SEO value at a fraction of traditional agency costs.

How to choose the right franchise SEO agency 

Check proven franchise results

Choose an agency with a strong history of driving growth for franchise-style businesses. Look for real case studies showing traffic, lead, and revenue improvements across different regions. For example, at Embarque, we help brands scale consistently across different frontiers while maintaining unified brand authority.

Look for tailored, location-based strategies

Each franchise branch has unique search intent and competition. The right agency will customize strategies per location while maintaining overall brand consistency. Embarque builds individualized SEO plans that balance local relevance with national visibility.

See our list of the top international SEO companies helping brands scale worldwide. 

Prioritize full-service capabilities

Go beyond basic keyword optimization. Ensure the agency offers local SEO, Google Business Profile management, link building, technical SEO, and localized content creation for each franchise site.

Evaluate transparency and reporting

A strong partner provides detailed analytics and clear performance insights for every franchise location, showing real ROI, not just vanity metrics.

Assess scalability and communication

Your SEO agency should grow with your franchise, offering responsive communication, dedicated account managers, and scalable systems that adapt as new locations open.

Unlock your franchise’s full SEO potential with Embarque

Choosing the right SEO partner can make all the difference in how your franchise grows. The right strategy doesn’t just boost visibility; it drives qualified leads, consistent brand presence, and measurable revenue growth across every location.

Embarque combines proven expertise, transparent processes, and performance-driven SEO systems tailored to franchises and multi-location brands. Our approach ensures that every marketing dollar contributes directly to your long-term growth.

Ready to take your franchise to the next level? Book an intro call with Embarque today!