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Quick summary
In this guide, we’ve covered 7 top SEO strategy companies, including Embarque, Omnius, Noble Studios, and Roketto. While each company brings valuable expertise, Embarque stands out with its scalable, data-driven approach and proven results in driving growth and boosting ROI. Ready to find the right fit for your business?
Struggling to choose the right SEO strategy company for your business?
A solid SEO strategy can be the difference between attracting new customers and getting lost in a crowded market. With so many agencies available, finding a partner that truly understands your business goals can be challenging.
In this Embarque guide, we’ve highlighted 7 leading SEO strategy companies that have a proven track record of increasing organic traffic, improving rankings, and driving growth for businesses like yours.
Why listen to us?
At Embarque, we specialize in driving measurable SEO results for businesses through customized strategies. With years of experience, we’ve helped over 25 brands improve their online presence and attract qualified leads.
For example, MentorCruise saw a 16-fold increase in revenue, and BlueTally grew from 52 to 7,663 monthly visitors, informed by our tailored strategies. Our proven expertise and rich experience ensure we identify SEO strategy companies that deliver real, impactful results.
What is an SEO strategy company?
An SEO strategy company is a partner that helps your business stand out on search engines like Google and Bing.
From improving your website’s technical health to optimizing content and building external links, they focus on driving real growth, not just traffic. They go beyond basic keyword research by taking a holistic approach that aligns with your business goals.
Here’s how they differ from traditional SEO agencies:
- Long-term partnership: A strategy company creates a long-term plan that integrates SEO with your business goals, ensuring every effort boosts your bottom line.
- Execution vs. strategy: While agencies focus on tasks like link building or writing blogs, a strategy company connects these to your larger business objectives.
- Playbook vs. tasks: They create a custom plan based on industry, audience, and competitor analysis, focusing on sustainable growth.
The goal of an SEO strategy company is to turn online searches into business results, keeping you ahead of algorithm changes and competitors.
The 7 SEO strategy companies you can trust for success
To help you choose the right SEO partner, we’ve compiled a list of the top SEO strategy companies out there. Check out the table below for a quick comparison before going into the detailed reviews:
Now, to the individual review of each company.
1. Embarque
At Embarque, we specialize in driving growth for startups and SaaS companies with tailored SEO strategies. Since 2020, we've delivered solutions focused on measurable results, without long-term contracts.
Our approach combines product-led content creation, link building, and technical SEO, all aligned with your product's strengths. As a strategy SEO company, we collaborate with clients to develop scalable solutions that boost organic traffic, search rankings, and conversions.
If you prefer to manage execution in-house, we also offer consulting services to help you craft an expert-led SEO strategy tailored to your specific needs.
Services
- SEO strategy and consulting to align SEO efforts with business goals
- On-page SEO to improve website content, structure, and user experience
- Off-page SEO to acquire high-quality backlinks for improved authority
- Technical SEO and audits to boost site speed and technical health
- SEO content marketing to drive organic traffic through targeted content
- Website content optimization to improve search engine rankings and relevance
Key results
- Increased Instatus's organic traffic by 1,536% and boosted monthly recurring revenue by 833% in under a year using AI SEO and targeted content strategies
- Grew SignHouse's monthly organic visitors from zero to 60,000 in just six months by focusing on high-converting content and SEO optimization
- Generated over $35,000 in revenue directly from organic traffic by implementing a scalable, targeted content strategy for Valheim Server Hosting
- Gained 8,500+ monthly organic clicks and increased backlinks by 220% for Kids Club HQ through targeted SEO strategies and effective link-building
2. Omnius
Omnius is a B2B SaaS and Fintech marketing agency that specializes in SEO and content marketing. With years of experience working directly within these industries, they create tailored strategies that address the unique challenges faced by businesses in this space.
As an SEO strategy company, Omnius excels at developing scalable, data-driven solutions focused on driving qualified organic leads and ensuring long-term, measurable growth. Their approach combines technical SEO, generative AI optimization, and programmatic SEO to deliver results-driven strategies that align with business goals.
Services
- Content marketing to create high-quality, product-led content
- SEO to solve technical challenges and drive growth
- Generative Engine Optimization (GEO) for AI search optimization
- Programmatic SEO to automate creation of search-optimized pages
Key results
- Increased AuthoredUp's conversions by 64% through strategic content and website development
- Helped a SaaS company grow from zero to 2.73 million organic clicks in 13 months
- Boosted Myos's signups by 227.9% in 6 months using targeted SEO strategies
3. Noble Studios
Noble Studios is a creative digital marketing agency that focuses on SEO. They help brands build long-term relationships with their target audience. Their strategy combines technical website improvements, quality content, and a better user experience to improve how a site appears in search results and gets people to engage.
By understanding customer needs, they create content that drives more visitors, builds trust, and establishes authority, leading to long-term growth and better results for clients.
Services
- SEO audits to analyze your website's SEO potential
- Competitive analysis to assess competitors’ performance
- Keyword discovery to identify high-value keywords
- Content creation and editing to engage your audience
- Link building to improve traffic and search rankings
- Local SEO to enhance visibility for local customers
- SEO training to empower your team with SEO knowledge
Key results
- Increased GNCU's visibility by ranking higher for non-brand keywords
- Raised The Islands of Tahiti’s traffic by 53%, conversions by 98%
- Enhanced Nintex's brand recognition using targeted executive campaigns
- Refined LTVA's brand identity through social media sentiment analysis
4. Manta
Manta is an online directory and marketing company that helps small businesses with their online presence. They offer services like SEO, social media management, and advertising. They focus on both national and local SEO, as well as business listings, to create custom solutions.
These solutions are designed to get more visibility, attract new customers, and drive growth for small businesses. If you want an SEO company that creates custom plans and focuses on being clear and getting results, Manta is a great choice.
Services
- SEO pre-audit to identify technical SEO issues
- Monthly SEO campaign updates to keep you informed
- Keyword research to find high-volume, low-competition keywords
- Off-page SEO through business directory listings and content
Key results
- Helped over 550,000 clients achieve a top 10 ranking on Google
- Assisted more than 6 million businesses in improving their online visibility
- Trusted for over 20 years as an organic SEO company for small businesses
5. Roketto
Roketto calls themselves a true inbound growth partner, not just an agency. With a focus on long-term results, they work closely with ambitious US brands to develop SEO strategies that boost visibility, traffic, and the bottom line for long-term results.
As a HubSpot Certified and CallRail partner, Roketto brings even additional expertise in relevant SEO tools to the table. Clients appreciate their straightforward, transparent approach and ability to break through growth barriers for lasting success.
Services
- SEO strategy and implementation
- Inbound marketing and lead generation
- Website design and development with a focus on user experience
- HubSpot platform onboarding and management
- Engaging content marketing that resonates with your audience
Key results
- 150x growth in organic traffic for Ringy, a SaaS client, alongside a significant reduction in customer acquisition costs
- Transformed the digital presence of Revelate and Newbook, leading to increased visibility and business growth
- Improved lead generation and UX for CELO Health, contributing to long-term success in the healthcare sector
6. Thatware
Thatware is an SEO and digital marketing agency that focuses on helping businesses get more online presence and succeed. They do this by creating strategic, custom SEO plans. They are experts in technical SEO, on-page optimization, local SEO, and more advanced methods like voice search and schema markup.
The goal is to help you grow by ensuring they have a lasting presence online, get more organic traffic, and achieve better search engine rankings. Their services include everything from website checks to ongoing optimization and tracking performance.
Services
- On-page SEO to improve site structure and content
- SEO Audits with actionable recommendations to improve performance
- Voice Search for local and voice-based search queries
- Schema markup and structured data for richer search results
- Advanced link building through strategic off-page techniques
- Digital marketing integration with content and AI strategies
Key results
- Increased Karmaplace sessions by 272% and doubled sales in 3 months
- Grew ReviewCircle sessions by 39,778% and boosted CTR significantly
- Increased Tapestodigital sessions by 142% and improved conversion rate by 612%
- Improved Heavyglare’s keyword rankings by 3,000+ and generated $1M+ in sales
7. Straight North
The last SEO strategy company we’re considering is Straight North.
Straight North is a B2B agency that helps businesses get more leads and grow through SEO. With a team of in-house experts and a history of successful campaigns, they know how to build strategies that get results.
They focus on understanding your specific business goals to create an SEO plan that finds the right keywords and creates content that turns visitors into customers. If you need an SEO strategy partner to help your business succeed for the long term, Straight North is a trusted choice.
Services
- Custom strategy, including a 12-month SEO plan based on goals
- National SEO to optimize for national visibility and reach
- Local SEO to enhance visibility in local search results
- Link acquisition to secure high-quality backlinks from trusted sites
- Technical SEO to audit and optimize site performance for rankings
- User experience and conversion optimization to improve usability
Key results
- Increased Lamar Dental's organic traffic by 1,221% and secured 7 #1 local keyword rankings.
- Boosted conversions for Agency EA by 2,400% and organic traffic by 13% through targeted SEO efforts.
- Moved Expat CPA into the top 5 for "expat tax accountant," with a 69% rise in organic traffic and a 48% increase in total leads.
What does it cost to hire an SEO strategy company?
Pricing for SEO services can vary widely based on the provider, scope, and business needs. There isn't a one-size-fits-all price, but here are common models and general ranges:
Pricing models:
- Monthly retainer: This common model involves a fixed monthly fee for a set of services and hours. Small to mid-sized businesses typically pay $1,500 to $5,000/month, while enterprise-level retainers range from $5,000 to $25,000+.
- Project-based: For specific initiatives like website migrations or SEO audits. Projects typically range from $5,000 to $30,000, depending on complexity.
- Hourly consulting: Ideal for small projects or quick expert advice. Rates range from $100 to $300 per hour.
What determines the cost?
- Business size and industry: Smaller businesses and less competitive industries generally have lower SEO needs.
- Scope of services: A basic retainer includes limited work, while a full-service plan covers broader strategies.
- Agency reputation and location: Agencies with a proven track record or based in high-cost regions tend to charge more.
SEO is a long-term investment. You can use our free SEO ROI calculator to ensure the potential return it generates is worth every dollar.
At Embarque, we offer competitive pricing at $1,499 per month for our full-service SEO strategy. Our package provides a comprehensive approach, including technical SEO, content optimization, and link-building, designed to deliver long-term, sustainable growth.
We focus on providing businesses with measurable results without the premium fees charged by larger agencies. For companies looking for consistent, effective SEO that drives value, we deliver a smart, cost-effective solution.
Criteria to consider when picking a strategy SEO company to work with
Choosing the right SEO strategy company is crucial for long-term success. Here are key factors to consider:
- Experience and expertise: Look for a company with a proven track record in SEO and experience in your industry. They should be able to demonstrate tangible results from past clients. For example, at Embarque, we’ve published over 25 case studies showing our expertise and experience.
- Customizable strategy: Ensure the company offers tailored SEO solutions that align with your business goals, rather than a one-size-fits-all approach.
- Transparent reporting: Choose a company that provides clear, regular updates on your campaign’s performance, including key metrics like traffic, rankings, and conversions.
- Range of services: A good SEO agency should offer a comprehensive suite of services, including on-page SEO, technical SEO, content creation, and link building.
- Client reviews and testimonials: Check client reviews and case studies to gauge their success and client satisfaction.
By considering these factors, you can find an SEO partner that best fits your needs.
Drive sustainable growth with Embarque’s tailored SEO strategies
Choosing the right SEO strategy company can make all the difference in driving meaningful traffic and achieving sustainable growth for your business. From technical optimization to content creation and link building, a tailored approach ensures long-term success.
At Embarque, we specialize in crafting scalable, data-driven SEO strategies that deliver real results. Our proven track record of driving growth, increasing online visibility, and boosting ROI makes us the ideal partner for businesses looking to dominate their market.
Ready to elevate your SEO strategy? Book a call with us today, and let’s get started!
