The calculator is designed to be simple and accurate. Just input three values to instantly measure your organic traffic growth over time:

• Initial Organic Traffic
  Enter the number of organic visitors you had at the start of the tracking period.
• Current Organic Traffic
  Input your latest traffic numbers from Google Analytics or any other analytics platform.
• Months Between
  Specify the number of months between your initial and current traffic values to help contextualize growth.

Once you’ve added those details, the calculator will instantly show your total growth percentage. Perfect for quick reporting and trend analysis.

This calculator is ideal for SEO agencies, SaaS marketers, affiliate site owners, content teams, and anyone running organic growth campaigns. Whether you're measuring blog traffic, programmatic SEO performance, or eCommerce category growth, it provides fast clarity on what’s working.

Absolutely. The tool works for any timeframe you choose—weekly, monthly, quarterly, or annually. Just make sure both traffic values are from equivalent periods to ensure an accurate growth calculation.

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Yes! Embarque’s calculator is 100% free with no login or subscription required. It’s one of many Free AI tools we’ve built to help marketers and founders grow more efficiently.